matsells.com

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : matsells.com/

Character length : 13

Title

Matsell's Home Improvement | Tillamook Roofing Company

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://matsells.com/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Matsell's Home Improvement | Tillamook Roofing Company

Character length : 59

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 0%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
3	2	0	4	3	0

Heading structure in the source code

<H1>
<H1> Welcome to Matsell's Home Improvement
<H1> Contact Us Today: (503) 842-9255
<H2> Recent Blog Posts
<H4> Summer 2016
<H4> Hurry and get scheduled!
<H4> Construction Season is in full swing
<H4> Green Business Practices on the Oregon Coast
<H2> What Others are Saying
<H5> Richard R. of Rockaway Beach, OR
<H5> J. A. D. of Tillamook
<H5> R. A. of Cloverdale

Word cloud

Keyword matrix

word	title	descriptions	heading

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 24 images on this web page.

Alternate attributes for the following 2 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

3.90

Flesch Reading Ease

78.00

Coleman Liau Index

9.70

Automated Readability Index (ARI)

2.00

Dale–Chall Readability

6.40

SMOG Index

8.50

Spache Readibility

5.00

Number of letters

3779

Number of words

870

Number of sentences

145

Average words per sentences

Number of syllables

1262

Syllables in words

1218

Average syllables in words

1.45

Number of words in first three syllables

121

Percentage of word / syllables

13.91

Words not in Dale-Chall easy-word list

336

Words not in Spache easy-word list

195

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 1 seconds have passed until the page started to load.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking css files

https://matsells.com/.. /settings.css?ver=4.6.5

Speed test – Javascript

Javascript

Error! Too many javascript files found which slows down the page load on the website.

http://matsells.com/wp-includes/js/jquery/jquery.js?ver=1.11.2
http://matsells.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.2.1
http://matsells.com/wp-content/plugins/revslider/rs-plugin/js/jquery.themepunch.tools.min.js?ver=4.6.5
http://matsells.com/wp-content/plugins/revslider/rs-plugin/js/jquery.themepunch.revolution.min.js?ver=4.6.5
http://matsells.com/wp-includes/js/jquery/ui/core.min.js?ver=1.11.4
http://matsells.com/wp-includes/js/jquery/ui/widget.min.js?ver=1.11.4
http://matsells.com/wp-includes/js/jquery/ui/mouse.min.js?ver=1.11.4
http://matsells.com/wp-includes/js/jquery/ui/sortable.min.js?ver=1.11.4
http://matsells.com/wp-includes/js/jquery/ui/tabs.min.js?ver=1.11.4
http://matsells.com/wp-includes/js/jquery/ui/accordion.min.js?ver=1.11.4
http://matsells.com/wp-content/themes/betheme/js/animations/animations.min.js?ver=6.7
http://matsells.com/wp-content/themes/betheme/js/jquery.jplayer.min.js?ver=6.7
http://matsells.com/wp-content/themes/betheme/js/colorpicker/js/colorpicker.js?ver=6.7
http://matsells.com/wp-content/themes/betheme/js/jquery.plugins.js?ver=6.7
http://matsells.com/wp-content/themes/betheme/js/mfn.menu.js?ver=6.7
http://matsells.com/wp-content/themes/betheme/js/scripts.js?ver=6.7

File size of all javascript files combined

704.89KB

Javascript minifying

You can save 3.3KB (26% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Error! Too many CSS files detected that slows down the page load.

http://matsells.com/wp-content/plugins/revslider/rs-plugin/css/settings.css?ver=4.6.5
http://matsells.com/wp-content/themes/betheme/style.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/base.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/buttons.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/fonts/mfn-icons.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/grid.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/layout.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/shortcodes.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/variables.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/js/animations/animations.min.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/js/colorpicker/css/colorpicker.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/ui/jquery.ui.all.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/jplayer/jplayer.blue.monday.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/prettyPhoto.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/responsive-1240.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/responsive.css?ver=6.7
http://matsells.com/wp-content/themes/betheme/css/custom.css?ver=6.7

File size of all css files combined

459.77KB

CSS minifying

You can save 14KB (20% compression) on the analysed URL by minifying the CSS files.

By minifying https://matsells.com/.. /settings.css?ver=4.6.5 you can save 2.9KB (34% compression rate)
By minifying https://matsells.com/.. /style-colors.php?ver=6.7 you can save 2.3KB (16% compression rate)
By minifying https://matsells.com/.. /layout.css?ver=6.7 you can save 1.8KB (13% compression rate)
By minifying https://matsells.com/.. /shortcodes.css?ver=6.7 you can save 1.8KB (14% compression rate)
By minifying https://matsells.com/.. /mfn-icons.css?ver=6.7 you can save 1.6KB (34% compression rate)
By minifying https://matsells.com/.. /responsive.css?ver=6.7 you can save 828B (17% compression rate)
By minifying https://matsells.com/wp-content/themes/betheme/style.php?ver=6.7 you can save 646B (28% compression rate)
By minifying https://matsells.com/.. /responsive-1240.css?ver=6.7 you can save 608B (18% compression rate)
By minifying https://matsells.com/wp-content/themes/betheme/css/base.css?ver=6.7 you can save 403B (21% compression rate)
By minifying https://matsells.com/wp-content/themes/betheme/css/grid.css?ver=6.7 you can save 365B (32% compression rate)
By minifying https://matsells.com/wp-content/themes/betheme/style.css?ver=6.7 you can save 364B (94% compression rate)
By minifying https://matsells.com/.. /variables.css?ver=6.7 you can save 355B (17% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

44.15KB

Gzip compression

Error! By using Gzip you can save 12KB (77% compression) on your site.

By compressing https://matsells.com/.. /style-colors.php?ver=6.7 you can save 12KB (77% compression rate)
By compressing https://matsells.com/wp-content/themes/betheme/style.php?ver=6.7 you can save 1.6KB (71% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://matsells.com/.. /loader.gif	Expiry time is not specified
https://matsells.com/wp-content/themes/betheme/images/box_shadow.png	Expiry time is not specified
https://matsells.com/.. /box_shadow_button.png	Expiry time is not specified
https://matsells.com/wp-content/themes/betheme/images/preloader.gif	Expiry time is not specified
https://matsells.com/.. /stripes_3_b.png	Expiry time is not specified
https://matsells.com/.. /tp-leftarrow.png	Expiry time is not specified
https://matsells.com/.. /tp-rightarrow.png	Expiry time is not specified
https://matsells.com/wp-content/uploads/2013/12/Deck-Background.jpg	Expiry time is not specified
https://matsells.com/.. /Matsells-Home-Tillamook-Oregon1.jpg	Expiry time is not specified
https://matsells.com/wp-content/uploads/2013/12/Tagline-White.png	Expiry time is not specified
https://matsells.com/.. /Matsells-roof-2-640x500.jpg	Expiry time is not specified
https://matsells.com/.. /woodland-roof2-640x500.jpg	Expiry time is not specified
https://matsells.com/wp-content/uploads/2014/06/Matsells-640x500.jpg	Expiry time is not specified
https://matsells.com/.. /matsells-rockaway2-640x500.jpg	Expiry time is not specified
https://matsells.com/.. /resheeting-640x500.jpg	Expiry time is not specified
https://matsells.com/.. /3-4-15_gaf-master-logo.png	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/James-Hardie.png	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/Master-Elite.png	Expiry time is not specified
https://matsells.com/.. /Matsells-Home-Improvement-Logo.png	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/Milgard1.png	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/Taylor-Metal.png	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/slide-1.jpg	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/slide-2.jpg	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/slide-3.jpg	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/slide-4.jpg	Expiry time is not specified
https://matsells.com/wp-content/uploads/2015/04/slide-5.jpg	Expiry time is not specified
https://matsells.com/.. /Roofcrew-working-5.2015-640x500.jpg	Expiry time is not specified
https://tillamook.design/assets/tillamook-design-logo-200-white.png	Expiry time is not specified

Speed test – Images

File size of all images combined

2.06MB

Image optimisation

You can save 504KB (27% compression) by optimising the images below:

By lossless compressing the https://matsells.com/.. /Matsells-Home-Tillamook-Oregon1.jpg you can save 200.1KB (77%) data.
By lossless compressing the https://matsells.com/.. /3-4-15_gaf-master-logo.png you can save 40.8KB (79%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2015/04/slide-3.jpg you can save 40KB (17%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2015/04/slide-5.jpg you can save 37.2KB (20%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2015/04/slide-4.jpg you can save 33.4KB (16%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2015/04/slide-2.jpg you can save 27.9KB (18%) data.
By lossless compressing the https://matsells.com/.. /resheeting-640x500.jpg you can save 19.8KB (19%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2015/04/slide-1.jpg you can save 19.2KB (13%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2014/06/Matsells-640x500.jpg you can save 16KB (18%) data.
By lossless compressing the https://matsells.com/.. /Matsells-roof-2-640x500.jpg you can save 12.3KB (17%) data.
By lossless compressing the https://matsells.com/.. /Roofcrew-working-5.2015-640x500.jpg you can save 11.9KB (17%) data.
By lossless compressing the https://matsells.com/.. /woodland-roof2-640x500.jpg you can save 11.8KB (16%) data.
By lossless compressing the https://matsells.com/.. /matsells-rockaway2-640x500.jpg you can save 11.3KB (17%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2015/04/Taylor-Metal.png you can save 9.7KB (31%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2015/04/Milgard1.png you can save 5.6KB (21%) data.
By lossless compressing the https://matsells.com/wp-content/uploads/2015/04/Master-Elite.png you can save 4.4KB (14%) data.
By lossless compressing the https://matsells.com/.. /stripes_3_b.png you can save 857B (87%) data.
By lossless compressing the https://matsells.com/.. /tp-leftarrow.png you can save 845B (80%) data.
By lossless compressing the https://matsells.com/.. /tp-rightarrow.png you can save 843B (79%) data.

Links

We found a total of 30 different links.
Internal links: 22
External links: 8

External links:

Link text (anchor)	Link strength
https://www.jameshardie.com
http://www.milgard.com
http://www.gaf.com/Roofing/Residential/Contractors/Search
http://www.taylormetal.com
Read More Reviews
http://www.guildquality.com/MatsellsHomeImprovement?src=badge
Leave Feedback
http://tillamookdesign.com

Internal links:

Link text (anchor)	Link strength
http://matsells.com
Home
About
Services
Roof Maintenance Program
Gallery
Blog
Contact Us
http://matsells.com/#
View Our Full Services
http://matsells.com/summer-2016
Summer 2016
Read more
http://matsells.com/hurry-and-get-scheduled
Hurry and get scheduled!
Read more
http://matsells.com/construction-season-is-in-full-swing
Construction Season is in full swing
Read more
http://matsells.com/green-business-practices-on-the-oregon-coast
Green Business Practices on the Oregon Coast
Read more

Website security

192.185.137.76

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of matsells.com